Looking for the best WordPress email marketing plugins? Are you tired of having e-mail deliverability issues from your WordPress website when all you want to do is reach your visitors or subscribers? Getting tired of these questions? Good news, that was the last one and we’ve got a WordPress e-mail plugin list ready for you to browse through at your leisure and find a suitable solution to the issues you have been experiencing.

Keep on reading to find out more!

SendinBlue

The screenshot is taken from: https://wordpress.org/plugins/mailin/

SendinBlue is the official WordPress plugin for the SendinBlue email marketing service. It lets you run all your email marketing efforts from right inside your WordPress dashboard which is to be preferred!

With the SendinBlue WordPress plugin, you are able to create forms, manage lists of subscribers, create and send email marketing campaigns, and measure your success over time using the included reports. The plugin features a drag-and-drop email editor, and you’re able to personalize components of your email to increase engagement with your subscribers and visitors. Doesn’t that sound quite useful? Because if it does, you would be right!

The SendinBlue plugin also includes transactional email. Using the wp_mail function, you’ll be able to send transactional emails using SendinBlue’s SMTP. This feature is great for sending order confirmations or updating your customers on important changes to their accounts in case you have set up a business on your website.

There is a free and premium plan that you can sign up for with this WordPress e-mail plugin!

WP Mail SMTP

The screenshot is taken from: https://wordpress.org/plugins/wp-mail-smtp/

The next is a WordPress e-mail plugin that is completely free. If you’re having problems with your WordPress website not sending your emails, you will need a plugin just like WP Mail SMTP to help you out of this jam. This free plugin helps reconfigure the wp_mail() PHP function to use the proper SMTP provider. In other words, it makes sure any WordPress emails that are supposed to send out from your WordPress site are delivered to the recipient’s inbox as they should.

There isn’t much else to say about this one as it’s rather simple and straightforward. Best for anyone who is looking to simply configure their SMTP for WordPress using a plugin. Its most appealing qualities is the fact that it is free and does the job rather well. Even if you end up needing to get another e-mail plugin with more options down the line, it’s a great starting point!

MailChimp for WordPress

The screenshot is taken from: https://wordpress.org/plugins/mailchimp-for-wp/

This WordPress e-mail plugin connects your website to Mailchimp – one of the most popular email marketing services available on the web. If you’re a Mailchimp user, this plugin will help you grow your list more effectively. And even if you aren’t, you could easily become one with their free plan. To use this plugin, you will have to set up with the Mailchimp email marketing service. Mailchimp offers a free plan which includes up to 2,000 subscribers and 12,000 emails per month.

MailChimp is on the pricier side, we’ll be honest with you. However, it also offers integration with one of the most feature-rich services available that you can get at this time. It’s definitely something worth considering if you want an email marketing solution that enables you to create complex and highly customized campaigns.

Newsletter

The screenshot is taken from: https://wordpress.org/plugins/newsletter/

Newsletter, appropriately named after its function,  is another self-contained email marketing plugin solution. Once it’s installed on your WordPress site, you’ll immediately be able to start collecting emails and sending newsletters – no complex setup required.

It is an email marketing tool built specifically for WordPress, and everything you need to get started is included. The plugin allows you to add a subscription form or pop-up to your site, segment your leads using multi-list targeting, and send newsletters to distribute your blog content.

Additionally, the tool has built-in reporting, so you can see exactly how your emails are performing. Statistics are important when dealing with visitor engagement. You can even automate newsletters to go out on a regular interval to ensure you are consistently engaging with your subscribers. Newsletter will also integrate with other tools, such as Mailgun and Spark Post, so you can optimize your email strategy based on your specific needs.

MailPoet

The screenshot is taken from: https://wordpress.org/plugins/mailpoet/

MailPoet is the most popular free newsletter plugin on WordPress. To manage your subscribers, you can easily import an existing list from your CRM or another marketing automation tool, or create forms and add them to your site using widgets. Plus, their drag-and-drop email editor lets you quickly create responsive emails that look amazing on any device or email service.

The WordPress e-mail plugin is free for anyone with less than 2,000 subscribers but becomes even more powerful after upgrading it from the free plan. Premium users can see exactly which subscribers have opened an email and what links people are clicking on within your email, among a number of other advanced features that you would find rather helpful.

Easy WP SMTP

The screenshot is taken from: https://wordpress.org/plugins/easy-wp-smtp/

Easy WP SMTP lets you connect your WordPress website with a host of email servers including the Gmail, Yahoo, and Hotmail ones. You can easily test Easy WP SMTP’s configuration with its basic testing and debugging features that let you send yourself a test email. You also get the log feature to diagnose and debug your email deliverability issues. It is completely free and all its features are available from the start as they do not offer any premium plans.

This one is a rather simple solution, but great for anyone on a budget. It doesn’t have a lot of functions and it might be better to invest in a premium plugin instead even it does not meet your needs.

Conclusion

Whether you get a free or premium WordPress e-mail plugin, you would be making a choice towards improving the communication and marketing of your online project and brand. It is a good choice to make because a lot depends on e-mail in this modern age. So it is better to get it set up and not need it, instead of needing it and not have it set up yet!
While you are at it, why don’t you take a look at our Free WordPress Themes?

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Published by Thao Tran

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